Rogers, AR Car Wash Market Analysis
Part of the Fayetteville-Springdale-Rogers, AR MSA.
Data updated · May 22, 2026
A read of Rogers's car wash market built from 4,760 Google reviews across 14 locations. Format mix, operator rank, county breakdown, rating vs. income, aspect-level customer signals.
Snapshot
- Locations
- 14
- Chains
- 6
- lead: Zips Car Wash (2)
- Avg rating
- 4.38★
- Damage rate
- 2.5%
- 1.6× MSA norm
- Top format
- detail shop
- 43% of classified
Market Quality snapshot
- Population
- 71,411
- ACS 2023 5-year
- Households
- 25,414
- ACS 2023 5-year
- Residents per wash
- 5,101
- 2.6× the national MSA median — lighter supply
- Express tunnels per 10K households
- 1.6
- above ~1.5 — heavily built · classified sites
Key findings
- 14 car wash locations operated by 6 chains and 7 independents.
- Weighted Google rating 4.38★ across the market; structural concentration and format mix sit near US-market norms.
- Built from 4,760 Google reviews, 1,415 of them AI-extracted across 55 dimensions.
14 car wash locations in Rogers, AR · dots colored by format · sized by review volume
No single structural signal jumps out for Rogers — it's a mid-shape car wash market. 6 chains compete alongside 7 independents — typical mix for a market of 14 car washes. Customer-experience signals across 1,415 AI-extracted reviews produce the distinct read on this market.
Weighted rating 4.38★; damage 2.5%; membership-cancel friction 14.8%. Staff is the brightest aspect signal (0.78/+1). Per-operator and per-format cuts below are more informative than the aggregates.
See the best-rated car washes in Rogers, AR
Ranked by Google review rating
About Rogers, AR
How many car washes are in Rogers, AR?
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What is the best-rated car wash in Rogers, AR?
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Which car wash chains operate in Rogers, AR?
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What is the median household income near Rogers car washes?
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What is the average car wash rating in Rogers, AR?
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What kinds of car washes does Rogers have?
The format mix in Rogers reads as a typical mid-market US city — express tunnels and detail shops carrying the bulk of supply, with full-service and self-serve layered in. The bar chart pairs location count with per-format average rating.
Highest-rated format in this market: Detail Shop at 4.80★ (6 locations). Lowest: Self-Serve Bay at 3.75★ (2 locations).
| Format | Locations | % of MSA | Reviews | Avg Rating | Damage Rate | Cancel Friction |
|---|---|---|---|---|---|---|
| Detail Shop | 6 | 42.9% | 1,135 | 4.80 | 1.59% | 0.0% |
| Express Tunnel | 4 | 28.6% | 2,306 | 4.22 | 3.95% | 18.5% |
| Self-Serve Bay | 2 | 14.3% | 193 | 3.75 | 6.25% | 0.0% |
| Full Service | 2 | 14.3% | 1,126 | 4.41 | 1.14% | 0.0% |
What is the typical household income near Rogers car washes?
Read together with the format mix above, the income scatter below tells you whether car wash quality in Rogers tracks neighborhood income, format mix, or neither. Operating quality usually dominates this picture.
Pearson r between ZIP income and rating across 14 qualifying locations: -0.10 — effectively zero. Operating quality dominates over neighborhood income here. Scatter mean: $93K AGI/return, 4.51★.
Car wash count and quality by income tier
Blue bars: location count per tier. Orange tick marks: average Google rating (same y-axis).
| Income tier (mean AGI/return) | ZIPs | Locations | Reviews | Avg Rating | Top Format |
|---|---|---|---|---|---|
| Under $50K | 0 | 0 | 0 | 0.00 | — |
| $50K – $75K | 1 | 7 | 1,487 | 4.27 | Detail Shop (4) |
| $75K – $100K | 0 | 0 | 0 | 0.00 | — |
| $100K – $150K | 1 | 7 | 3,273 | 4.43 | Detail Shop (2) |
| $150K+ | 0 | 0 | 0 | 0.00 | — |
Top-tier 0 sites, 0.00★ avg; bottom-tier 0 sites, 0.00★. Across Rogers's 14 qualifying locations, the income gradient correlates only weakly with rating — operator execution dominates.
Who operates the most Rogers car washes?
6 chains alongside 7 independents make up Rogers's car wash supply. The chain rank below shows the multi-location operators' position; the per-location detail near the bottom of the page captures the independent layer.
| # | Chain | Locations | Reviews | Avg Rating | Damage | Cancel | Upsell |
|---|---|---|---|---|---|---|---|
| 1 | Zips Car Wash | 2 | 1,574 | 4.06 | 3.19% | 16.9% | 1.99% |
| 2 | Portside 4 | 1 | 97 | 3.90 | — | — | — |
| 3 | Torres Auto Detail & Window Tint | 1 | 163 | 4.70 | — | — | — |
| 4 | Club Car Wash | 1 | 264 | 4.50 | 6.48% | — | 2.78% |
| 5 | Tidal Wave Auto Spa | Car Wash | 1 | 468 | 4.60 | 3.63% | 26.5% | 2.42% |
| 6 | Splash Car Wash | 1 | 1,112 | 4.40 | 1.18% | — | 0.00% |
What do customers love and complain about at Rogers car washes?
Reading the aspect grid: numbers above 0.3 are strong positives; numbers below -0.1 indicate meaningful friction; in between is mixed signal. staff is the brightest spot here. equipment reliability is the pain point.
Where are the 14 car washes in Rogers, AR?
The complete inventory of car wash locations in the Rogers market is captured in the underlying dataset; the table below shows the highest-review-volume sites for at-a-glance comparison. Each row shows operator, address, format, chain affiliation, rating, review count, and the IRS mean AGI for the ZIP.
| Location | City | Format | Chain | Rating | Reviews | ZIP AGI |
|---|---|---|---|---|---|---|
| Splash Car Wash & 10-Minute Oil Change 4203 W Huntington Dr | Rogers, AR | Full Service | Splash Car Wash | 4.4 | 1,112 | $115K |
| Zips Car Wash 2851 W Walnut St | Rogers, AR | Express Tunnel | Zips Car Wash | 4.1 | 866 | $71K |
| NWA Mobile Detail 1110 E Necessary Rd | Rogers, AR | Detail Shop | — | 4.8 | 733 | $115K |
| Zips Car Wash 2000 W Pleasant Grove Rd | Rogers, AR | Express Tunnel | Zips Car Wash | 4.0 | 708 | $115K |
| Tidal Wave Auto Spa | Car Wash 3757 W New Hope Rd | Rogers, AR | Express Tunnel | Tidal Wave Auto Spa | Car Wash | 4.6 | 468 | $115K |
| Club Car Wash 300 W Hudson Rd | Rogers, AR | Express Tunnel | Club Car Wash | 4.5 | 264 | $71K |
| Torres Auto Detail 805 W Hudson Rd | Rogers, AR | Detail Shop | Torres Auto Detail & Window Tint | 4.7 | 163 | $71K |
| Top Notch Specialties Garage Co. 4106 S Honeysuckle Ln | Rogers, AR | Detail Shop | — | 4.9 | 142 | $115K |
| Portside 4 301 S 8th St | Rogers, AR | Self-Serve Bay | Portside 4 | 3.9 | 97 | $71K |
| Splash-N-Dash Car Wash and Laundromat 310 E New Hope Rd | Rogers, AR | Self-Serve Bay | — | 3.6 | 96 | $115K |
Compare Rogers to other car wash markets in the Fayetteville metro
Cities in the same metro, ordered by closest comparable size. Each link runs the same operator concentration, format mix, and customer-experience analysis.
Data as of 2026-05-22. Pick a format and click Copy.
WashIndex. (2026, May 22). Rogers, AR car wash market analysis. https://washindex.com/car-wash-cities/rogers-ar
WashIndex. "Rogers, AR car wash market analysis." WashIndex. Last modified May 22, 2026. https://washindex.com/car-wash-cities/rogers-ar.
"Rogers, AR car wash market analysis." WashIndex, May. 22, 2026, https://washindex.com/car-wash-cities/rogers-ar.
@misc{washindex_car_wash_cities_rogers_ar_2026,
title = {{Rogers, AR car wash market analysis}},
author = {{WashIndex}},
year = {2026},
month = {May},
url = {https://washindex.com/car-wash-cities/rogers-ar},
urldate = {2026-05-22},
} About this analysis
Car wash inventory for Rogers, AR is sourced from the WashIndex national car-wash place index, filtered to places whose Google-Maps-reported city matches Rogers, and further restricted to places whose format the WashIndex LLM classifier identified as a car wash (excluding dealerships, gas stations, and other auto-related businesses that don't primarily operate a car wash). Inclusion in the parent Fayetteville MSA dataset is established by point-in-polygon against the official US Census county boundaries (TIGER/Line, 2024).
Operating-quality signals are derived from 1,415 customer reviews processed through WashIndex's 55-field LLM extraction pipeline. Format classification comes from a separate per-location website-reading classifier. ZIP-level income data is from the IRS Statistics of Income (tax year 2022) — mean Adjusted Gross Income per tax return, which is directionally aligned with ACS median household income but available without authentication.
See our full methodology for the extraction pipeline, validation samples, and aggregation logic. Term definitions in the glossary.
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