Green Bay, WI Car Wash Market Analysis
Part of the Green Bay, WI MSA.
Data updated · May 22, 2026
A detailed read of the Green Bay car wash market built from 4,212 Google reviews across 32 locations. Covers format mix, operator dominance, geographic distribution, income demographics, and customer-experience signals at the metro, county, and ZIP level.
32 car wash locations in Green Bay, WI · dots colored by format · sized by review volume
Green Bay, WI hosts 32 car wash locations identified by the WashIndex format classifier within the broader Green Bay trade area. Operating-quality signals are derived from 4,212 Google reviews, with 1,146 reviews processed through structured LLM extraction across 55 dimensions. The weighted-average rating across all locations is 4.05★, with a reviewer-reported damage rate of 3.14% and a membership-cancellation friction rate of 19.2% of mem-discussing reviews.
Concentration in this city: 8 of 32 locations (25.0%) operate as independents or single-location operators; the top 10 chains together control 24 locations (75.0%). The largest single operator by location count is bp with 11sites in Green Bay.
Across all 32 locations, the dominant concept is Detail Shop (9 sites), with secondary presence from Express Tunnel (2), Full Service (5), and Self-Serve Bay (0).
Published pricing across the 6 of 32 Green Bay locations with menus available: median single car wash $10 (range $10–$11), median unlimited membership $23/month (range $23–$24/mo). The cheapest unlimited membership in the city is $23/mo at PDQ Car Wash - Green Bay Southwest (Elite).
See the best-rated car washes in Green Bay, WI
Ranked by Google review rating
What does a car wash cost in Green Bay, WI?
Published menu pricing for car washes in Green Bay, captured from operator websites and the WashIndex AI calling agent. 6 of 32 tracked locations in the city have usable published pricing (19% coverage).
| Cheapest unlimited memberships in Green Bay | ||
|---|---|---|
| 1 | PDQ Car Wash - Green Bay Southwest Elite | $23/mo |
| 2 | PDQ Car Wash - Green Bay West Elite | $23/mo |
| 3 | PDQ Car Wash - Green Bay East Elite | $23/mo |
| 4 | PDQ Car Wash - Xpress in Green Bay Elite | $23/mo |
| 5 | Club Car Wash Rookie | $24/mo |
| Cheapest single car washes in Green Bay | ||
|---|---|---|
| 1 | PDQ Car Wash - Green Bay Southwest Xpress | $10 |
| 2 | PDQ Car Wash - Green Bay West Xpress | $10 |
| 3 | PDQ Car Wash - Green Bay East Xpress | $10 |
| 4 | PDQ Car Wash - Xpress in Green Bay Xpress | $10 |
| 5 | Club Car Wash Rookie | $11 |
Pricing scraped from operator websites where published; the WashIndex AI calling agent rings up locations that don’t publish menus online to capture pricing directly.
About Green Bay, WI
How many car washes are in Green Bay, WI?
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What is the best-rated car wash in Green Bay, WI?
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Which car wash chains operate in Green Bay, WI?
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What is the median household income near Green Bay car washes?
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What is the average car wash rating in Green Bay, WI?
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How much does a car wash cost in Green Bay, WI?
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How much does an unlimited car wash membership cost in Green Bay, WI?
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What is the cheapest car wash in Green Bay, WI?
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What kinds of car washes does Green Bay have?
The Green Bay MSA contains a wide mix of car wash formats — from express tunnels and full-service operations to detail shops and self-serve bays. The bar chart below shows how many locations of each format have been formally classified by our LLM-based format classifier (which reads each operator's own website to determine the format), with the avg Google rating per format displayed alongside the count.
The format with the highest customer rating is Detail Shop at 4.96★ across 9 locations — typical of the format, which is staffed, hand-finished, and oriented toward customers who care more about wash result than throughput. The lowest-rated format is In-Bay Automatic at 3.67★ across 16 locations. Format-level rating gaps of this size are common — different formats serve different customer occasions and have inherently different expectations.
| Format | Locations | % of MSA | Reviews | Avg Rating | Damage Rate | Cancel Friction |
|---|---|---|---|---|---|---|
| In-Bay Automatic | 16 | 50.0% | 803 | 3.67 | 0.00% | — |
| Detail Shop | 9 | 28.1% | 891 | 4.96 | 0.18% | 0.0% |
| Full Service | 5 | 15.6% | 2,036 | 3.75 | 5.85% | 10.5% |
| Express Tunnel | 2 | 6.3% | 482 | 4.26 | 8.57% | 22.4% |
What is the typical household income near Green Bay car washes?
Each ZIP in the Green Bay MSA has been joined to IRS Statistics-of-Income data (tax year 2022, mean Adjusted Gross Income per return as the income proxy) and to the per-location Google rating dataset. The scatter below plots every car wash with at least 10 reviews against its ZIP-level income, with each dot colored by format and sized by review volume.
Across 32 qualifying locations the simple Pearson correlation between ZIP income and Google rating is 0.00 — effectively zero. Higher-income ZIPs in the MSA do not produce systematically better-rated car washes. Operating-quality signals are dominated by per-operator execution, not by neighborhood income. The mean-of-scatter location sits at $72K AGI/return and 3.98★.
Car wash count and quality by income tier
Grouping ZIPs by income tier shows how location count and average rating shift across the income distribution. The blue bars are location count per tier; the orange tick marks show the average Google rating across all car wash locations in that tier (scaled against the same y-axis).
| Income tier (mean AGI/return) | ZIPs | Locations | Reviews | Avg Rating | Top Format |
|---|---|---|---|---|---|
| Under $50K | 1 | 9 | 1,192 | 3.90 | In-Bay Automatic (6) |
| $50K – $75K | 2 | 10 | 2,200 | 4.16 | Detail Shop (3) |
| $75K – $100K | 2 | 7 | 524 | 3.71 | In-Bay Automatic (6) |
| $100K – $150K | 1 | 6 | 296 | 4.37 | Detail Shop (4) |
| $150K+ | 0 | 0 | 0 | 0.00 | — |
The highest-income tier ($150K+) contains 0 car washes across 0 ZIPs, with a weighted-average rating of 0.00★ — compared to 9 locations across 1 ZIPs averaging 3.90★ in the lowest-income tier (Under $50K). The middle-income tiers ($75K–$150K) tend to host the densest concentrations of express tunnels — the format that monetizes most effectively at suburban price points.
Who operates the most Green Bay car washes?
The Green Bay MSA hosts 7 different chains alongside 8 independent operators (single-location or unaffiliated sites). The table below ranks the top 25 chains by location count in the MSA, with each chain's per-MSA Google rating, reviewer-reported damage rate, and membership cancellation friction rate.
The top 7 chains together control 24 of 32 locations (75.0%) — meaning 25.0% of the MSA's car wash supply remains in the hands of smaller chains and independent operators. That fragmentation level is typical of large US metros and creates meaningful consolidation runway for active acquirers.
| # | Chain | Locations | Reviews | Avg Rating | Damage | Cancel | Upsell |
|---|---|---|---|---|---|---|---|
| 1 | bp | 11 | 365 | 3.60 | — | — | — |
| 2 | PDQ Car Wash - Manitowoc | 4 | 1,934 | 3.73 | 6.32% | — | 0.57% |
| 3 | Shell | 4 | 132 | 3.31 | — | — | — |
| 4 | Club Car Wash | 2 | 482 | 4.26 | 8.57% | 22.4% | 1.07% |
| 5 | Woodman's Gas Station | 1 | 306 | 3.90 | — | — | — |
| 6 | DetailXPerts | 1 | 14 | 4.50 | — | — | — |
| 7 | Diamond Cars | 1 | 13 | 4.60 | — | — | — |
What do customers love and complain about at Green Bay car washes?
Aspect scores aggregate the per-review LLM extractions for 1,146 reviews across all 32 MSA locations. Each score is computed as (positive − negative) / (positive + negative + mixed) for that aspect, ranging from −1 (universally negative) to +1 (universally positive). Numbers above zero mean customers say more positive than negative things; below zero means the reverse.
Reading these together gives a quick read on where the metro's car wash industry stands operationally: which aspects of the experience are reliable strengths and which ones generate the most friction.
Where are the 32 car washes in Green Bay, WI?
The complete inventory of car wash locations in the Green Bay MSA, ranked by review volume. Each row shows the operator name, address, format classification (where determined), chain affiliation (when part of a multi-location operator), Google rating, total review count, county, and the IRS mean-AGI-per-return for the ZIP it sits in. Locations with fewer than 10 reviews on Google appear without a rating column populated.
We're showing the top 10 by review volume; the full set of 32 locations is available in the underlying dataset for users requesting a custom market study.
| Location | City | Format | Chain | Rating | Reviews | ZIP AGI |
|---|---|---|---|---|---|---|
| PDQ Car Wash - Green Bay Southwest 2701 S Oneida St | Green Bay, WI | Full Service | PDQ Car Wash - Manitowoc | 3.7 | 790 | $64K |
| PDQ Car Wash - Green Bay West 1641 Shawano Ave | Green Bay, WI | Full Service | PDQ Car Wash - Manitowoc | 3.6 | 533 | $48K |
| Car Guard Detail & Auto Glass 1666 Cass St | Green Bay, WI | Detail Shop | — | 5.0 | 346 | $54K |
| Club Car Wash 1555 Green Bay Plaza | Green Bay, WI | Express Tunnel | Club Car Wash | 4.2 | 335 | $64K |
| PDQ Car Wash - Green Bay East 1028 Main St | Green Bay, WI | Full Service | PDQ Car Wash - Manitowoc | 3.8 | 322 | $86K |
| Woodman's Gas Station 2400 Duck Creek Pkwy | Green Bay, WI | In-Bay Automatic | Woodman's Gas Station | 3.9 | 306 | $48K |
| PDQ Car Wash - Xpress in Green Bay 2138 Main St | Green Bay, WI | Full Service | PDQ Car Wash - Manitowoc | 4.0 | 289 | $54K |
| Tint Lab LLC 831 S Broadway | Green Bay, WI | Detail Shop | — | 5.0 | 186 | $64K |
| Rebel Eddie's Detailing 1751 Velp Ave | Green Bay, WI | Detail Shop | — | 5.0 | 157 | $48K |
| Club Car Wash 2475 University Ave | Green Bay, WI | Express Tunnel | Club Car Wash | 4.4 | 147 | $54K |
About this analysis
Car wash inventory for Green Bay, WI is sourced from the WashIndex national car-wash place index, filtered to places whose Google-Maps-reported city matches Green Bay, and further restricted to places whose format the WashIndex LLM classifier identified as a car wash (excluding dealerships, gas stations, and other auto-related businesses that don't primarily operate a car wash). Inclusion in the parent Green Bay MSA dataset is established by point-in-polygon against the official US Census county boundaries (TIGER/Line, 2024).
Operating-quality signals are derived from 1,146 customer reviews processed through WashIndex's 55-field LLM extraction pipeline. Format classification comes from a separate per-location website-reading classifier. ZIP-level income data is from the IRS Statistics of Income (tax year 2022) — mean Adjusted Gross Income per tax return, which is directionally aligned with ACS median household income but available without authentication.
See our full methodology for the extraction pipeline, validation samples, and aggregation logic.