Billings, MT Car Wash Market Analysis
Part of the Billings, MT MSA.
Data updated · June 9, 2026
25 car washes, 8 chains, 1,105 AI-extracted reviews — concentrated more than the typical US market. Operator concentration, per-chain quality, format mix, customer-experience signals.
Snapshot
- Locations
- 25
- Chains
- 8
- lead: Don's Car Wash (4)
- Avg rating
- 4.30★
- -0.11 vs MSA median
- Damage rate
- 3.0%
- 1.9× MSA norm
- Top format
- detail shop
- 32% of classified
Market Quality snapshot
- Population
- 118,321
- ACS 2023 5-year
- Households
- 50,340
- ACS 2023 5-year
- Residents per wash
- 4,733
- 2.4× the national MSA median — lighter supply
- Express tunnels per 10K households
- 1.4
- above ~1.0 — contested · classified sites
Key findings
- 25 car wash locations operated by 8 chains and 12 independents.
- Top 10 chains control 52.0% of locations — above the 11.4% US-market median, led by Don's Car Wash (4 sites).
- Built from 4,132 Google reviews, 1,105 of them AI-extracted across 55 dimensions.
25 car wash locations in Billings, MT · dots colored by format · sized by review volume
Billings stands out for how much chain rollup has reshaped supply. Across 25 tracked locations, the top ten operators control 52.0% of supply — above the 11.4% US-market median, with Don's Car Wash the largest at 4 sites. Most of the quality variance below comes from chain-vs-chain differences rather than chain-vs-independent ones.
Operating-quality aggregates: rating 4.30★, damage 3.0%, membership-cancel friction 15.0%. Aspect spread: Staff (0.80) on the positive side, equipment reliability (-0.62) on the friction side. The chain-rank table below is the most actionable section on this page.
See the best-rated car washes in Billings, MT
Ranked by Google review rating
Car wash financing in Billings, MT
Since 2010, the U.S. Small Business Administration has backed 9 car-wash loans in Billings, MT worth $19.9M, at a median of $995,000 per car wash. About 22% funded brand-new or startup car washes.
- New build / open22% · $4.6M
- Expansion / improvement56% · $995K
- Working capital22% · $19K
Source: U.S. Small Business Administration 7(a) & 504 FOIA datasets (NAICS 811192), data through 2026-03-31. See the Car Wash Lending Tracker for national figures and methodology.
About Billings, MT
How many car washes are in Billings, MT?
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What is the best-rated car wash in Billings, MT?
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Which car wash chains operate in Billings, MT?
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What is the median household income near Billings car washes?
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What is the average car wash rating in Billings, MT?
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What kinds of car washes does Billings have?
Because chain operators have consolidated supply here, format counts below skew toward the formats those chains build at scale. The lowest-rated format is usually a long-tail mix of small operators rather than a meaningful share of the market.
Highest-rated format in this market: Detail Shop at 4.88★ (8 locations). Lowest: Self-Serve Bay at 3.70★ (2 locations).
| Format | Locations | % of MSA | Reviews | Avg Rating | Damage Rate | Cancel Friction |
|---|---|---|---|---|---|---|
| Detail Shop | 8 | 32.0% | 1,036 | 4.88 | 0.00% | — |
| In-Bay Automatic | 8 | 32.0% | 657 | 3.93 | 1.79% | 0.0% |
| Express Tunnel | 7 | 28.0% | 1,988 | 4.26 | 6.47% | 15.3% |
| Self-Serve Bay | 2 | 8.0% | 451 | 3.70 | 4.48% | — |
What is the typical household income near Billings car washes?
25 Billings locations with at least 10 Google reviews are plotted below against ZIP-level mean IRS AGI. The income picture in a consolidated market mostly reflects where the dominant operators saw the strongest unit economics.
Pearson r between ZIP income and rating across 25 qualifying locations: 0.03 — effectively zero. Operating quality dominates over neighborhood income here. Scatter mean: $78K AGI/return, 4.26★.
Car wash count and quality by income tier
Blue bars: location count per tier. Orange tick marks: average Google rating (same y-axis).
| Income tier (mean AGI/return) | ZIPs | Locations | Reviews | Avg Rating | Top Format |
|---|---|---|---|---|---|
| Under $50K | 0 | 0 | 0 | 0.00 | — |
| $50K – $75K | 2 | 12 | 2,300 | 4.22 | Detail Shop (4) |
| $75K – $100K | 1 | 11 | 1,634 | 4.35 | Express Tunnel (4) |
| $100K – $150K | 1 | 2 | 198 | 4.90 | Detail Shop (1) |
| $150K+ | 0 | 0 | 0 | 0.00 | — |
The highest-income tier ($150K+) holds 0 car washes across 0 ZIPs at 0.00★; the lowest-income tier (Under $50K) holds 0 across 0 ZIPs at 0.00★. In a chain-consolidated market like Billings, the income mix mostly reads as a record of where the top operators chose to deploy — middle-income ZIPs typically anchor the densest rollouts.
Who operates the most Billings car washes?
8 chains operate in Billings, with the top ten holding 52.0% of supply. Damage rate, cancel friction, and per-aspect ratings are broken out per chain — useful for understanding which operators drive the metro's headline numbers.
| # | Chain | Locations | Reviews | Avg Rating | Damage | Cancel | Upsell |
|---|---|---|---|---|---|---|---|
| 1 | Don's Car Wash | 4 | 344 | 4.03 | — | — | — |
| 2 | Glacier Express Car Wash | 2 | 476 | 4.36 | — | — | — |
| 3 | Circle K | 2 | 150 | 4.16 | — | — | — |
| 4 | Tidal Wave Auto Spa | Car Wash | 1 | 204 | 4.70 | 2.34% | — | 0.00% |
| 5 | Smitty's Car Wash | 1 | 147 | 4.60 | — | — | — |
| 6 | Town Pump Express Wash | 1 | 17 | 3.80 | — | — | — |
| 7 | Holiday Stationstores | 1 | 102 | 3.20 | — | — | — |
| 8 | Conoco | 1 | 61 | 4.10 | — | — | — |
What do customers love and complain about at Billings car washes?
1,105 reviews feed the aspect grid below; each is computed as (positive − negative) / total, on a -1…+1 scale. In Billings, the dominant chains' aspect profiles drive most of the metro-wide score.
Where are the 25 car washes in Billings, MT?
25 car washes in the Billings city; the top of the list (ranked by review volume) is shown below. Most high-volume sites here belong to a top-10 chain.
| Location | City | Format | Chain | Rating | Reviews | ZIP AGI |
|---|---|---|---|---|---|---|
| Mint Smartwash 411 N 7th St | Billings, MT | Express Tunnel | — | 4.1 | 880 | $65K |
| Glacier Express Car Wash 1832 King Ave W | Billings, MT | Express Tunnel | Glacier Express Car Wash | 4.4 | 423 | $78K |
| Fly In Lube & Wash 705 Johnson Ln | Billings, MT | Self-Serve Bay | — | 3.7 | 416 | $65K |
| MARS of Billings 2904 Gabel Rd | Billings, MT | Detail Shop | — | 4.7 | 317 | $78K |
| Wave Car Care Center 858 S 29th St W | Billings, MT | Express Tunnel | — | 4.1 | 264 | $78K |
| Slick Mobile Detail Services 3847 Montana Ave | Billings, MT | Detail Shop | — | 5.0 | 235 | $65K |
| Tidal Wave Auto Spa | Car Wash 570 S 24th St W | Billings, MT | Express Tunnel | Tidal Wave Auto Spa | Car Wash | 4.7 | 204 | $78K |
| Majestik Auto Detailing | Ceramic Pro Billings Tint, Clear Bra & Ceramic Coating 6512 Western Wy Unit 4 | Billings, MT | Detail Shop | — | 5.0 | 181 | $142K |
| Don's Car Wash 1125 Grand Ave | Billings, MT | In-Bay Automatic | Don's Car Wash | 4.1 | 151 | $78K |
| Smitty’s Car Wash 1011 Main St | Billings, MT | Express Tunnel | Smitty's Car Wash | 4.6 | 147 | $73K |
Data as of 2026-06-09. Pick a format and click Copy.
WashIndex. (2026, June 9). Billings, MT car wash market analysis. https://washindex.com/car-wash-cities/billings-mt
WashIndex. "Billings, MT car wash market analysis." WashIndex. Last modified June 9, 2026. https://washindex.com/car-wash-cities/billings-mt.
"Billings, MT car wash market analysis." WashIndex, Jun. 9, 2026, https://washindex.com/car-wash-cities/billings-mt.
@misc{washindex_car_wash_cities_billings_mt_2026,
title = {{Billings, MT car wash market analysis}},
author = {{WashIndex}},
year = {2026},
month = {Jun},
url = {https://washindex.com/car-wash-cities/billings-mt},
urldate = {2026-06-09},
} About this analysis
Car wash inventory for Billings, MT is sourced from the WashIndex national car-wash place index, filtered to places whose Google-Maps-reported city matches Billings, and further restricted to places whose format the WashIndex LLM classifier identified as a car wash (excluding dealerships, gas stations, and other auto-related businesses that don't primarily operate a car wash). Inclusion in the parent Billings MSA dataset is established by point-in-polygon against the official US Census county boundaries (TIGER/Line, 2024).
Operating-quality signals are derived from 1,105 customer reviews processed through WashIndex's 55-field LLM extraction pipeline. Format classification comes from a separate per-location website-reading classifier. ZIP-level income data is from the IRS Statistics of Income (tax year 2022) — mean Adjusted Gross Income per tax return, which is directionally aligned with ACS median household income but available without authentication.
See our full methodology for the extraction pipeline, validation samples, and aggregation logic. Term definitions in the glossary.
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