Killeen Car Wash Market Analysis
Killeen-Temple, TX
Data updated · September 26, 2026
28,137 Google reviews across 312 car washes in 3 Killeen counties. Format mix, operator rank, county breakdown, rating vs. income, aspect-level customer signals.
Snapshot
- Locations
- 312
- 89% independent
- Chains
- 15
- lead: Today's Car Wash (9 sites)
- Avg rating
- 4.56★
- +0.15 vs national MSA median
- Damage rate
- 1.4%
- near national MSA norm
- Cancel friction
- 12.4%
- Top format
- express tunnel
- 51% of classified inventory
- Median single wash
- $10
- range $7.99–$50
- Median unlimited
- $19.99/mo
- cheapest $15/mo at GO Car Wash
Market Quality snapshot
- Population
- 485,850
- ACS 2023 5-year
- Households
- 172,803
- ACS 2023 5-year
- Residents per wash
- 1,557
- 1.2× denser than the national MSA median
- Express tunnels per 10K households
- 1.4
- above ~1.0 — contested · classified sites
Key findings
- 312 car wash locations operated by 15 chains and 277 independents across 3 counties.
- Weighted Google rating 4.56★ across the market; structural concentration and format mix sit near US-metro norms.
- Built from 28,137 Google reviews, 11,045 of them AI-extracted across 55 dimensions.
312 car wash locations across 3 counties · dots colored by format · sized by review volume
No single structural signal jumps out for Killeen — it's a mid-shape car wash market. 312 locations across 15 chains and 277 independents, distributed across 3 counties. Distinctive patterns show up below at the format and aspect levels.
Weighted rating 4.56★; damage 1.4%; membership-cancel friction 12.4%. Equipment reliability runs as the sharpest friction (-0.29). 28,137 Google reviews drive the analysis, 11,045 of them processed through the WashIndex LLM extractor.
Published pricing across the 23 of 317 Killeen locations with menus available: median single car wash $10 (range $7.99–$50), median unlimited membership $19.99/month (range $15–$36/mo). The cheapest unlimited membership in the metro is $15/mo at GO Car Wash (Tier 4).
See the top car wash chains in Killeen
Ranked by location count in the metro
What does a car wash cost in the Killeen metro?
Published menu pricing for car washes in the Killeen metropolitan area, captured from operator websites and the WashIndex AI calling agent. 23 of 317 tracked locations have usable published pricing (7% coverage).
| Cheapest unlimited memberships in Killeen | ||
|---|---|---|
| 1 | GO Car Wash Tier 4 | $15 per mo |
| 2 | Today's Car Wash Unlimited Wash Club | $16.99 per mo |
| 3 | Today's Car Wash Unlimited Wash Club | $16.99 per mo |
| 4 | Today's Car Wash Unlimited Wash Club | $16.99 per mo |
| 5 | Today's Car Wash Go Unlimited | $16.99 per mo |
| Cheapest single car washes in Killeen | ||
|---|---|---|
| 1 | Truck Wash at Love's Travel Stops Trailer Sanitize | $7.99 |
| 2 | Tommy's Express® Car Wash QUALITY | $8 |
| 3 | Tommy's Express® Car Wash QUALITY | $8 |
| 4 | WhiteWater Express Car Wash WhiteWater | $10 |
| 5 | Tommy's Express® Car Wash QUALITY | $10 |
Pricing scraped from operator websites where published; the WashIndex AI calling agent rings up locations that don’t publish menus online to capture pricing directly.
The car wash industry in the Killeen metro, officially
Fast-growingthe Killeen metro is one of the faster-growing car-wash job markets: employer establishments grew 22% from 2022 to 2024 — ahead of the ~7% national pace — to 22, now employing about 303 people at a $23,989 average wage.
Source: U.S. Bureau of Labor Statistics, QCEW (private, NAICS 811192). Counts car-wash employer establishments, a narrower universe than all physical wash locations — see methodology.
About the Killeen car wash market
How many car washes are in the Killeen metro?
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What is the best-rated car wash in the Killeen metro?
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Which car wash chain has the most locations in Killeen?
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What is the average customer rating in the Killeen car wash market?
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What is the typical household income near car washes in Killeen?
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How much does a car wash cost in Killeen?
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How much does an unlimited car wash membership cost in Killeen?
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What is the cheapest car wash in Killeen?
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What kinds of car washes does Killeen have?
The format mix in Killeen reads as a typical mid-market US metro — express tunnels and detail shops carrying the bulk of supply, with full-service and self-serve layered in. The bar chart pairs location count with per-format average rating.
Highest-rated format: Detail Shop at 4.79★ across 19 locations. Lowest-rated: Self-Serve Bay at 4.10★ (1 locations).
265 (84.9%) of 312 locations are unclassified — small independents whose websites don't surface enough signal for format assignment. Format-level statistics describe the classified subset only.
| Format | Locations | % of MSA | Reviews | Avg Rating | Damage Rate | Cancel Friction |
|---|---|---|---|---|---|---|
| Unclassified | 265 | 84.9% | 6,204 | 4.36 | 0.78% | 21.9% |
| Express Tunnel | 24 | 7.7% | 17,576 | 4.60 | 1.70% | 12.2% |
| Detail Shop | 19 | 6.1% | 3,522 | 4.79 | 0.95% | 0.0% |
| In-Bay Automatic | 2 | 0.6% | 352 | 4.41 | 0.00% | 0.0% |
| Full Service | 1 | 0.3% | 333 | 4.50 | 1.56% | 0.0% |
| Self-Serve Bay | 1 | 0.3% | 150 | 4.10 | 0.00% | 0.0% |
What is the household income near Killeen car washes?
Each ZIP in Killeen is joined to IRS Statistics-of-Income (tax year 2022) and to the per-location Google rating dataset. The scatter below sizes dots by review volume and colors them by format.
Pearson r between ZIP income and Google rating across 98 qualifying locations: -0.05 — effectively zero. Operating quality dominates over neighborhood income. Scatter mean: $61K AGI/return, 4.32★.
Car wash count and quality by income tier
Blue bars: location count per tier. Orange tick marks: average Google rating (same y-axis).
| Income tier (mean AGI/return) | ZIPs | Locations | Reviews | Avg Rating | Top Format |
|---|---|---|---|---|---|
| Under $50K | 5 | 72 | 10,527 | 4.53 | Detail Shop (12) |
| $50K – $75K | 7 | 45 | 7,759 | 4.52 | Express Tunnel (8) |
| $75K – $100K | 5 | 46 | 8,461 | 4.58 | Express Tunnel (7) |
| $100K – $150K | 1 | 4 | 30 | 4.47 | Detail Shop (1) |
| $150K+ | 0 | 0 | 0 | 0.00 | — |
Top-tier 0 sites, 0.00★ avg; bottom-tier 72 sites, 4.53★. Across Killeen's 98 qualifying locations, the income gradient correlates only weakly with rating — operator execution dominates.
Who operates the most Killeen car washes?
15 chains alongside 277 independents make up Killeen's car wash supply. The chain rank below shows the multi-location operators' position; the per-location detail near the bottom of the page captures the independent layer.
| # | Chain | Locations | Reviews | Avg Rating | Damage | Cancel | Upsell |
|---|---|---|---|---|---|---|---|
| 1 | Today's Car Wash | 9 | 9,355 | 4.63 | 1.73% | 15.7% | 0.49% |
| 2 | H-E-B Fuel | 6 | 1,007 | 4.56 | — | — | — |
| 3 | Mister Car Wash | 5 | 3,687 | 4.29 | 2.50% | 10.7% | 1.90% |
| 4 | Tommy's Express® Car Wash | 3 | 1,320 | 4.81 | 2.05% | 6.5% | 0.10% |
| 5 | Knight Rider Car Wash | 2 | 238 | 3.97 | — | — | — |
| 6 | TOP OF THE LINE DETAILING LLC | 1 | 24 | 5.00 | — | — | — |
| 7 | GO Car Wash | 1 | 649 | 4.80 | 1.30% | 2.3% | 0.00% |
| 8 | Bulldog Auto Detailing in Waco | 1 | 346 | 4.90 | 0.66% | — | 0.00% |
| 9 | Wolf Creek Car Wash | 1 | 333 | 4.50 | — | — | — |
| 10 | Gorilla Touchless Car Wash — Temple | 1 | 135 | 4.90 | — | — | — |
| 11 | WhiteWater Express Car Wash | 1 | 1,159 | 5.00 | 0.13% | 2.3% | 0.00% |
| 12 | Mighty Wash #23 | 1 | 281 | 4.90 | 0.00% | — | 0.00% |
| 13 | Truck Wash at Love's Travel Stops | 1 | 217 | 4.10 | 0.00% | — | 0.00% |
| 14 | Sam's Club Gas Station | 1 | 294 | 4.60 | — | — | — |
| 15 | Circle K | 1 | 57 | 3.70 | — | — | — |
Which counties have the most car washes in Killeen?
Counties of the Killeen CBSA are listed below by car wash count. Bell County is the most density-concentrated. Reading the rating column tells you whether quality is uniform across the metro or whether specific counties pull in either direction.
Cross-county rating dispersion: 0.59★ between the highest- and lowest-rated counties with meaningful sample size.
| County | Locations | % of MSA | Reviews | Avg Rating |
|---|---|---|---|---|
| Bell County | 228 | 73.1% | 23,395 | 4.57 |
| Coryell County | 68 | 21.8% | 4,243 | 4.61 |
| Lampasas County | 16 | 5.1% | 499 | 4.02 |
What do customers love and complain about in Killeen?
Reading the aspect grid: numbers above 0.3 are strong positives; numbers below -0.1 indicate meaningful friction; in between is mixed signal. staff is the brightest spot here. equipment reliability is the pain point.
Where are all the car washes in the Killeen metro?
The complete inventory of car wash locations in the Killeen MSA is captured in the underlying dataset; the table below shows the highest-review-volume sites for at-a-glance comparison. Each row shows operator, address, format, chain affiliation, rating, review count, and the IRS mean AGI for the ZIP.
| Location | City | Format | Chain | Rating | Reviews | ZIP AGI |
|---|---|---|---|---|---|---|
| Today's Car Wash 409 E FM 2410 Rd | Harker Heights, TX | Express Tunnel | Today's Car Wash | 4.6 | 1,794 | $67K |
| Today's Car Wash 3110 S Clear Creek Rd | Killeen, TX | Express Tunnel | Today's Car Wash | 4.7 | 1,606 | $49K |
| Today's Car Wash 123 Lake Rd | Belton, TX | Express Tunnel | Today's Car Wash | 4.7 | 1,575 | $91K |
| Today's Car Wash 514 S Fort Hood St | Killeen, TX | Express Tunnel | Today's Car Wash | 4.5 | 1,473 | $34K |
| WhiteWater Express Car Wash 2803 TX-36 | Gatesville, TX | Express Tunnel | WhiteWater Express Car Wash | 5.0 | 1,159 | $78K |
| Mister Car Wash 5284 W Adams Ave | Temple, TX | Express Tunnel | Mister Car Wash | 4.3 | 1,124 | $83K |
| Tommy's Express® Car Wash 5703 W Adams Ave | Temple, TX | Express Tunnel | Tommy's Express® Car Wash | 4.9 | 1,113 | $83K |
| Killeen Auto Brokers 805 E Rancier Ave | Killeen, TX | Detail Shop | — | 4.6 | 872 | $34K |
| Mister Car Wash 101 E Business Hwy 190 | Copperas Cove, TX | Express Tunnel | Mister Car Wash | 4.3 | 832 | $53K |
| Today's Car Wash 1322 W Stan Schlueter Loop | Killeen, TX | Express Tunnel | Today's Car Wash | 4.7 | 819 | $49K |
| Mister Car Wash 4901 Martin Luther King Jr Blvd | Killeen, TX | Express Tunnel | Mister Car Wash | 4.3 | 750 | $42K |
| Galaxies Express Car Wash 1300 E Stan Schlueter Loop | Killeen, TX | — | — | 4.2 | 747 | $56K |
| GO Car Wash 1807 US-190 BUS | Copperas Cove, TX | Express Tunnel | GO Car Wash | 4.8 | 649 | $53K |
| Today's Car Wash 7477 W Adams Ave | Temple, TX | Express Tunnel | Today's Car Wash | 4.5 | 591 | $83K |
| Today's Car Wash 5680 E Central Texas Expy | Killeen, TX | Express Tunnel | Today's Car Wash | 4.9 | 558 | $42K |
| Whitmar Shine Mobile Detailing 200 W Orion Dr | Killeen, TX | Detail Shop | — | 5.0 | 534 | $56K |
| Mister Car Wash 3402 W Stan Schlueter Loop | Killeen, TX | Express Tunnel | Mister Car Wash | 4.3 | 511 | $49K |
| Today's Car Wash 3111 S 31st St Bldg A | Temple, TX | Express Tunnel | Today's Car Wash | 4.3 | 479 | $83K |
| Mister Car Wash 50014 Clear Creek Rd | Fort Hood, TX | Express Tunnel | Mister Car Wash | 4.2 | 470 | $44K |
| Today's Car Wash 1300 E Stan Schlueter Loop | Killeen, TX | Express Tunnel | Today's Car Wash | 4.8 | 460 | $56K |
| H-E-B Fuel 1314 W Adams Ave | Temple, TX | — | H-E-B Fuel | 4.5 | 417 | $49K |
| All American Diesel and Tire 1508 S Central Ave | Troy, TX | — | — | 4.2 | 402 | $71K |
| Aladdin Car Wash 1616 S 57th St | Temple, TX | Express Tunnel | — | 4.2 | 369 | $49K |
| Bulldog Auto Detailing In Temple 2202 W Adams Ave | Temple, TX | Detail Shop | Bulldog Auto Detailing in Waco | 4.9 | 346 | $49K |
| Gorilla Lube and Car Wash 314 S 31st St | Temple, TX | Full Service | Wolf Creek Car Wash | 4.5 | 333 | $49K |
Compare Killeen to other TX car wash markets
Each link drills into a full per-metro analysis — operator concentration, format mix, and customer-experience signals against the same methodology.
Data as of 2026-09-26. Pick a format and click Copy.
WashIndex. (2026, September 26). Killeen car wash market analysis. https://washindex.com/car-wash-markets/killeen
WashIndex. "Killeen car wash market analysis." WashIndex. Last modified September 26, 2026. https://washindex.com/car-wash-markets/killeen.
"Killeen car wash market analysis." WashIndex, Sep. 26, 2026, https://washindex.com/car-wash-markets/killeen.
@misc{washindex_car_wash_markets_killeen_2026,
title = {{Killeen car wash market analysis}},
author = {{WashIndex}},
year = {2026},
month = {Sep},
url = {https://washindex.com/car-wash-markets/killeen},
urldate = {2026-09-26},
} About this analysis
Car wash inventory for the Killeen-Temple, TX CBSA is determined by point-in-polygon test against the official US Census county boundaries (TIGER/Line, 2024) for the 3 counties that make up the MSA. Each location was verified to fall inside one of those county polygons; lat/lng comes from Google Maps metadata.
Operating-quality signals are derived from 11,045 customer reviews processed through WashIndex's 55-field LLM extraction pipeline. Format classification comes from a separate per-location website-reading classifier. ZIP-level income data is from the IRS Statistics of Income (tax year 2022) — mean Adjusted Gross Income per tax return, which is directionally aligned with ACS median household income but available without authentication.
See our full methodology for the extraction pipeline, validation samples, and aggregation logic. Term definitions in the glossary.
Machine-readable: JSON ↓ · API root
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