Take 5 Car Wash vs Trademark Car Wash
Data updated · May 24, 2026
Take 5 Car Wash is larger (296 vs 23 locations); Trademark Car Wash is rated higher (4.73★ vs 4.56★); Trademark Car Wash has the lower reviewer-reported damage rate (0.48% vs 1.30%).
Take 5 Car Wash is a national-tier operator and Trademark Car Wash is regional-tier, so they're competing at different scale points. Trademark Car Wash edges ahead on review-weighted rating (4.73★ vs 4.56★, a modest gap). On reviewer-reported damage, Trademark Car Wash runs lower at 0.48% vs 1.30% — a modest operating-quality gap. The dataset-wide average across all car wash chains is roughly 1–3%.
| Metric | Take 5 Car Wash take5carwashes.com | Trademark Car Wash trademarkcarwash.com |
|---|---|---|
| Locations | 296 17 states | 23 8 states |
| Reviews | 406,012 134,587 LLM-scored | 47,876 19,691 LLM-scored |
| Avg rating | 4.56 | 4.73 |
| Damage rate (lower better) | 1.30% | 0.48% |
| Membership cancellation friction (of mem-discussing reviews) | 16.8% | 12.0% |
| Dominant format | Express Tunnel | Express Tunnel |
296 locations in 17 states for Take 5 Car Wash, averaging 17.4 per state. Trademark Car Wash runs 23 locations across 8 states, 2.9 per state. Take 5 Car Wash has a denser per-state footprint (17.4 sites/state vs 2.9 for Trademark Car Wash), suggesting a more saturated regional strategy. Total customer signal is 406,012 Google reviews for Take 5 Car Wash (134,587 LLM-scored) vs 47,876 for Trademark Car Wash (19,691 scored).
How do customers rate each chain on the 7 pillars?
Aspect scores aggregate WashIndex's LLM extractions across each chain's reviews. Each score is (positive − negative) / total mentions, ranging −1 to +1. Numbers above zero mean customers say more positive than negative things about the aspect; below zero means the reverse.
| Aspect | Take 5 Car Wash | Trademark Car Wash | Winner |
|---|---|---|---|
| Wash Quality | +0.52 | +0.80 | Trademark Car Wash |
| Staff & Customer Service | +0.86 | +0.95 | Trademark Car Wash |
| Wait Time | +0.62 | +0.78 | Trademark Car Wash |
| Per-Wash Price | +0.25 | +0.23 | Take 5 Car Wash |
| Equipment Working | -0.58 | -0.44 | Trademark Car Wash |
| Facility Cleanliness | +0.64 | +0.76 | Trademark Car Wash |
| Membership Value | +0.03 | +0.22 | Trademark Car Wash |
Take 5 Car Wash's strongest aspect in customer reviews is Staff & Customer Service (+0.86); the weakest is Equipment Working (-0.58). Trademark Car Wash's strongest is Staff & Customer Service (+0.95); the weakest is Equipment Working (-0.44). Trademark Car Wash comes out ahead on Wash Quality, Wait Time, Equipment Working, Facility Cleanliness, Membership Value; Take 5 Car Wash doesn't have a clear win on any of the 7 pillars.
Trademark Car Wash has the lower cancellation-friction rate (12.0% vs 16.8% of mem-discussing reviews) — a substantial gap. The dataset-wide rate is roughly 10–15%. Customers discuss memberships more often when reviewing Take 5 Car Wash (11.9% of reviews) than the alternative (6.4%), which usually signals a more aggressively-marketed unlimited-wash program.
Do they operate the same format of car wash?
| Format | Take 5 Car Wash | Trademark Car Wash |
|---|---|---|
| Express Tunnel | 3.8% | 1.5% |
| Hand Wash | 1.2% | 2.5% |
| Full Service | 1.6% | 1.8% |
| Detail Shop | 1.6% | 1.3% |
Format share is computed across customer review mentions, not over locations. A chain with mostly express-tunnel sites but heavy detail-shop talk in reviews will show both at non-trivial rates.
Both Take 5 Car Wash and Trademark Car Wash run as Express Tunnel chains — same format, same customer occasion. Brand, pricing, and location convenience drive the choice, not format differentiation.
Where do Take 5 Car Wash and Trademark Car Wash compete?
Take 5 Car Wash and Trademark Car Wash compete head-to-head in 3 metropolitan statistical areas. In those shared markets, customers can choose between the two. In short: If customer-rating consistency is the deciding factor, Trademark Car Wash is the safer pick; if avoiding vehicle damage is the priority, Trademark Car Wash runs the lower reviewer-reported damage rate; if location convenience matters most, Take 5 Car Wash has more sites to choose from.
About Take 5 Car Wash vs Trademark Car Wash
Take 5 Car Wash vs Trademark Car Wash: which is bigger?
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Which has the higher customer rating, Take 5 Car Wash or Trademark Car Wash?
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Which has the lower damage rate, Take 5 Car Wash or Trademark Car Wash?
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Where do Take 5 Car Wash and Trademark Car Wash compete head-to-head?
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About this comparison
Both chains' numbers are pulled from the same WashIndex per-location dataset — Google reviews processed through LLM extraction across 55 dimensions, format classification from each operator's website, and competitive-density analysis. See each chain's full profile — Take 5 Car Wash / Trademark Car Wash — for monthly trends, per-location drill-down, executive summary, and anomaly detection.
See our full methodology for the extraction pipeline, validation samples, and aggregation logic.